Archived Articles

How to Clean Winery Hoses

How to Clean Winery Hoses

By: Tom Payette, Winemaking Consultant In the last issue of The Grapevine Magazine this section addressed how to clean a wine tank. In reality a clean wine tank is of little benefit if the means of getting the juice or wine to that tank is a contamination source in itself ...
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When is the Correct Time to File for a Claim?

When is the Correct Time to File for a Claim?

By: Trevor Troyer, 
Vice President 
Agricultural Risk Management, LLC When should I file for a claim? That’s a question I get a lot. Some growers think that they should wait until they know that they have a loss. They want to harvest to see if they have a loss. That ...
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Diving into Winery Water Usage and Treatment

Diving into Winery Water Usage and Treatment

By: Becky Garrison In recent years, Pacific Northwest-based wineries have faced unprecedented water issues as regional droughts continue to deepen and regulations have become stricter in an effort to limit surface and groundwater contamination and promote more sustainable practices. During the Oregon Wine Symposium, held virtually from February 15 to ...
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Cristom Vineyards: Creating ‘Wines of Place’

Cristom Vineyards: Creating ‘Wines of Place’

default By: Nan McCreary Ask any winemaker the secret to making great wine, and almost everyone will say, “It all starts in the vineyard.” But to Tom Gerrie, second-generation owner of Cristom Vineyards in Oregon’s Eola-Amity Hills, this is more than just an answer to a question; it’s a way ...
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PLEASE LIKE ME: How to Successfully Navigate Customer Reviews

PLEASE LIKE ME: How to Successfully Navigate Customer Reviews

By: Susan DeMatei, Founder of WineGlass Marketing In the September/October issue of The Grapevine Magazine, I wrote an article entitled “The four reasons you should care about online reviews.” As a quick recap, the four reasons were: 1. We are at the precipice of a cultural shift from Baby Boomer ...
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The 7 Best Ways Wineries Can Grow Their Text Marketing Lists

The 7 Best Ways Wineries Can Grow Their Text Marketing Lists

By: Bryan St. Amant, Founder & CEO of VinterActive Silicon Valley Bank’s latest research on wine marketing shows that fewer than 9% of U.S. wineries took advantage of text messaging in 2021. But those who did report phenomenal success with open rates of 98% and click-thru rates of 12% – ...
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The Canadian Certification Program Application of Tissue Culture at the Nursery

The Canadian Certification Program Application of Tissue Culture at the Nursery

By: Judit Monis, Ph.D. Last March I was invited to present for the Canadian Grapevine Certification Network (CGCN RCCV). Ethan Churchill, the CGCN-RCCV program manager did an introduction to their certification program standards. Rob Haynes described the application of tissue culture and other practices at his Upper Canada Growers Nursery ...
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Are Japanese Beetles Worth the Trouble?

Are Japanese Beetles Worth the Trouble?

Photo credit: Dominique Ebbenga, University of Minnesota By: Annie Klodd, University of Minnesota Extension Educator Food for thought: In viticulture, we reduce our vine canopies through hours of shoot thinning, leaf removal, and hedging. So why do many of us act so swiftly to stop Japanese beetles from eating our ...
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Vineyard Irrigation: Wet Your Plants with Efficiency & Precision

Vineyard Irrigation: Wet Your Plants with Efficiency & Precision

By: Gerald Dlubala The importance of water and its management for grapevine quality and yield cannot be overstated,” said Randy Heinzen, president of Vineyard Professional Services in Paso Robles, California. “When it comes to irrigation,” said Heinzen, “vineyards depend on drip irrigation for the most part. Sprinklers are great at ...
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Vineyard Equipment Choice Designs Boost Production, Save Money

Vineyard Equipment Choice Designs Boost Production, Save Money

By: Cheryl Gray From preparation to harvest, equipment makes the difference in how well a vineyard is maintained year-round. Tractors, tools and expertise in how to use both go a long way towards reaching that goal. To help clear the path are companies with the products that get the job ...
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