Marketing

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WINE PACKAGING: More Than Just a Pretty Face

By: Cheryl Gray Wineries depend upon the knowledge of packaging companies, not only to boost their products’ aesthetic quality but ...
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10 Tips That Will Make Your Brand Pop at a Wine Sampling or Tasting Event

By: Ray Sheehan, Founder - Old City Media When attending a wine-tasting or sampling event, your brand needs to sparkle ...
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Steps for the Long-term Success of Your Brand & Business

By: Lauren A. Galbraith Family wineries face certain common issues when it comes to succession planning, and there are steps ...
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Clubs Vs Subs; Which is Better?

By: Susan DeMatei, Founder of WineGlass Marketing Unless you’ve lived in your cellar for the past five years, you’ve noticed ...
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A Glass a Day Keeps Stress at Bay

Embracing Wine in the Lives of Everyday People By: Heidi Moore, Host – Wine Crush Podcast The number of factors ...
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An Overview of Washington State’s Vineyards & Wineries

By: Becky Garrison Since the first planting of wine grapes in Fort Vancouver, Washington in 1825, Washington State has risen ...
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Eagles Landing Winery

Award-Winning Wines In Northeast Iowa By: Gerald Dlubala Marquette, Iowa, is built for tourism, especially outdoor enthusiasts. The quaint, welcoming ...
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The Right Blend of AI Can Keep Customers from Withering on the Vine

By:  David Wachs, CEO of Handwrytten Changing U.S. consumer drinking habits have been troublesome for the domestic wine industry. Younger ...
Image showing 75% of consumers will judge a brand's credibility based on their website design source Stanford Web Credibility Research

What is a Website Template & Ten Reasons You Want One

By: Susan DeMatei, Founder of WineGlass Marketing In today's fast-changing landscape, web experts agree that we should redesign our websites ...
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The Rise of Cultural Meh

How brands can speak to emotionally exhausted customer By Susan DeMatei, Founder of WineGlass Marketing  I spend an embarrassing amount ...