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In The Winery

the company’s North American division, told The Clients have access to either self-help or hands-on
Grapevine Magazine why the word “trace” is part technical support from the vintrace team. Crawford
of the company’s name. said the application increases scanning capabilities
and is available on Android and iOS for mobile con-
“Starting in the vineyard with assessments for nectivity.
harvest planning, creating bookings, writing work
orders for grape processing, labs and all move- TeraVina: Oztera, based in Pleasanton, California,
ments, ending with the final packaging and tracking partnered with Microsoft to offer TeraVina, a win-
of inventory, vintrace enables every part of the ery software application built on the Microsoft
winery. With accurate, real-time information, time Dynamics Business Central (NAV) platform. Oztera
is saved at critical moments, like harvest, and fewer provides both cloud-based and computer-installed
mistakes are made as all tanks, all vessels and all winery software. Michael Stallman is the company’s
wines are tracked.” director of business development.

Crawford added that using vintrace’s application “We took the base functionality and underlying
programming interface makes it possible for clients technology from Microsoft and extended that solu-
to expand the software’s productivity. tion to provide winery specific functionality. We
were fortunate to work with some very prestigious
“Increasingly, we are seeing wineries extract pro- wineries and seasoned industry veterans to real-
duction information from vintrace to put alongside ly focus on winery requirements and automating
other data, such as planning and forecasting, in common tasks. We continue to grow our solution
tools like Microsoft Power BI, to better measure to meet the needs of all our clients and push the
their operations. Using vintrace APIs makes this buck on technology. It is important to note that we
completely self-service.” can move more quickly with changing technology
trends because we have Microsoft behind us. We

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