Page 4 - Grapevine Jan-Feb 2020
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Editorial Content
              B          ricker                             THE

                                                                  RAPEVINE



                         Group, LLC

                                                         G Your Best Viniculture Informational Source
               President /Publisher & Graphic Design
                      Jeffrey D. Bricker
                     Vice President / Editor                           In The Winery
                      Cyndi C. Bowlby
                        Assistant Editor
                      Jessica Spengler                    Anatomy of a Trademark Case  .......................... 4

                        Sales Manager                     Profiling Software Used by the Wine Industry  ..... 8
                          Jo Cloud
                                                          The Essence of Good Winemaking  ................... 12
                    Senior Account Executive
                        Jayme Brown                       Crush Pad Design Considerations Before

                       Senior Staff Writer                Building Your Winery  ..................................... 16
                       Nan McCreary                       It’s Easy Being Green:
                         Staff Writers                    New Ideas for Your Operations  ....................... 21
                        Alyssa Ochs
                       Becky Garrison                     From Wine Grapes to Wood Grains:
                     Briana Tomkinson                     Cooperages & Winemakers are Partners in
                         Cheryl Gray                      Good Taste  ................................................... 26
                       Gerald Dlubala
                      Tracey L. Kelley                    Protect Events Hosted at Your Winery
                      Contributing Writers                with Event Insurance ...................................... 30
                     Thomas J. Payette
                      Judit Monis Ph. D.
                    Markel Personal Lines
                            Legal                             Around The Vineyard
                         Kaider Law
                          Marketing
                       Susan DeMatei                      Winter Pruning Tips:
                                                          Prepare Your Vineyard for Success  .................. 37
                          Insurance
                   Markel Personal Lines                  Proper Vineyard Equipment Enables Successful

                   Bricker Group, LLC                     Vineyard Management  .................................. 44
                   805 Central Ave., Suite 304            Red Blotch Disease: Update & Importance of
               P.O. Box 1590 • Fort Dodge, IA 50501       Producing Clean Plant Stock  ........................... 49
              E-mail: editor@BrickerPublishing.com
              Website: www.brickerpublishing.com          Exploring the Diversity of European
                                                          Grenache Wine   ............................................ 57
          The Grapevine Magazine targets the national viniculture market is located
          in Fort Dodge, Iowa. The Grapevine Magazine is printed bi-monthly & dis-
          tributed to the most qualified buyers. Opinions expressed in The Grapevine
          Magazine are not necessarily  those of the publication personnel,  but of   Marketing & Innovation
          the writers who contribute stories to The Grapevine Magazine.  ERROR
          RESPONSIBILTY:  The Grapevine  Magazine  is responsible  only for the
          cost of the ad for the first incorrect insertion of the ad. Each insertion of
          an advertisement is proof of publication and it is the responsibility of the   2020 The Year of Personalization  .................... 61
          advertiser to check the correctness of each insertion. The Publisher shall
          not be liable for slight aesthetic changes or typographical errors that do not
          lessen the intent of the ad. No adjustment can be made for advertisements   Winemakers & Brewers Collaborate on
          not published. In the event of any error in an ad for which the publisher is   Hopped Up Wines and Sour Beer  .................... 44
          liable, the liablility is limited to adjusting that portion occupied by the error
          in relationship to the entire value of the advertisement. No adjustments will
          be made 30 days after initial insertion date.
             All Contents of The Grapevine Magazine are         International News
                 Copyright © by Bricker Group, LLC
          CHANGE OF ADDRESS: Please send new address and phone
          number  along  with “The Grapevine”  mailing  label  or email
          changes to editor@brickerpublishing.com         NEW “Wine Village” in British Columbia’s Okanagan
                                                          Acts as a Launchpad for Small-batch Wineries  .. 67
              Page 2                                                    The Grapevine • January - February 2020





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