Page 14 - Grapevine July-August 2015
P. 14

In The Winery

Where to Find
Qualified Employees

          By Kelly Cleason-Kelly

W ineries and vineyards are a niche busi-           but the wrong Vineyard manager could result in
             ness, while friends and family mem-    decreased yield of grapes resulting in low pro-
             bers may be a first choice to hire as  duction of the finished wine, just as the wrong
a new employee, finding Vineyard Managers           Marketing director could inadvertently cause a loss

and Marketing Producers may prove to be more        in sales or winery image.
difficult.  How do growing wineries find qual-       Many companies such as E. & J. Gallo Winery,
ified applicants for Marketing, Management,

Business Operations, Wine Production, Vineyard      the largest exporter of California wines, advertise
Management, while ensuring the stability and bud-   for positions right on their website. This is con-
get of their winery? The wrong employee in the      venient for job seekers looking to work in various

wrong role can be detrimental to any business,      positions within the wine industry and allows E. &

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