Page 8 - Grapevine Nov-Dec 2019
P. 8

In The Winery

              paign we ran during the holidays that was incredi-      “The holidays are a key time for Black Star Farms,
              bly successful the last couple of years. We will also   for both holiday wine sales and the hospitality side
              be launching our Cyber Monday campaign where          of our business,” says Campbell Fenton. “Obviously,
              customers can get up to 40% off certain cases of      wine sales are strong for gifting and parties. We
              wine.”                                                have a luxurious 10 room inn on our 160-acre
                                                                    property, which is a favorite for guests as a quiet,
                As for partnering with local businesses, Ballew     romantic escape, especially during the winter when
              says Millbrandt favors specialty food shops, whose    blanketed in snow. We also host holiday corporate
              treats pair well with Milbrandt wines. “We part-      wine paired dinners as well as private or family
              ner with a few local business, most notably Jade’s    gatherings. Holidays are a strong time for these.
              British Girl Treats,” she says. “Jade’s is a local bak-  Many times, gift certificates are purchased for wine
              ery/chocolate/sandwich shop in Prosser. They just     sales or inn stays during the holidays, as a gift of
              opened a few months ago in downtown. They han-        Black Star Farms is a very special one for anybody.”
              dle catering for our events and also cater our small
              plate menu that we offer in the tasting room daily.     At Washington’s end of the 45th parallel, there’s
                                                                    the Hotel Maison, a landmark in downtown Yakima,
                We also feature for sale a small selection of       listed on the National Register of Historic Places.
              Chukar Cherries that are specifically paired with     The hotel’s holiday offerings include a package
              some of our wines. Another partnership is with        featuring Yakima’s annual “Sip, Stroll & Stay.” This
              Wine Country RV Park. We pour at their evening        promotional event features a downtown stroll
              tastings about once a month during their peak sea-    with food, entertainment, and, at the end of the
              son. They promote our events on their emails and      evening, an opportunity to overnight at the his-
              on the TV in their retail shop.”                      toric Maison, built in 1911 by Yakima Freemasons.
                                                                    Guests receive their choice of a bottle of wine,
                       Tourism on the 45th Parallel                 cider or beer delivered to their room. In addition to
                                                                    hosting wine tastings with local sommeliers, Hotel
                Hotels and inns tied to wineries have a unique      Maison does its part to promote wineries during
              focus on the holidays. In Northern Michigan, winer-   Yakima Valley’s ‘Thanksgiving in Wine Country.’
              ies and tasting rooms dot the landscape along the     They feature an overnight package that includes a
              same 45th parallel as Washington’s wine region.       bottle of Yakima Valley wine and a gourmet cheese
              Among them is the internationally renowned Black      board delivered to guests.
              Star Farms, a family-owned enterprise known for,
              among other products, its signature ‘Pear in a          A quieter holiday respite can be found at
              Bottle’ wine.                                         Washington’s Cozy Rose Inn, an acclaimed bed and
                                                                    breakfast owned by husband and wife Mark and
                Black Star Farms provides a backdrop for holi-      Jennie Jackson in Yakima Valley’s Grandview area.
              day-inspired events, such as snowshoeing on its       The Jacksons have relied upon friendships with
              vast grounds and cooking classes that teach guests    local wineries over the past 27 years, which keeps
              how to pair wines with various cuisines. Its most     guest referrals coming in both directions. Having a
              notable event, however, is the annual New Year’s      great location, Mark Jackson says, goes a long way.
              Eve Wine Dinner, a formal occasion featuring a        “Guests come to the Valley for the sunshine and
              multi-course meal paired with wines produced          wine. We’re just in a prime location, being in the
              by Black Star Farms. The event is popular enough      middle of Yakima Valley. They taste on their way
              that tickets go on sale beginning in early fall. Sherri   down the Valley, stay here, eat dinner, and the next
              Campbell Fenton, whose parents, Kerm and Sallie       morning, they’re off to Red Mountain and Prosser
              Campbell, established Black Star Farms in 1998,       Wineries.”
              is managing proprietor. She told The Grapevine
              Magazine that the holidays are, indeed, big busi-       In addition to its chef-inspired gourmet break-
              ness.                                                 fast, during the holidays the Cozy Rose Inn offers

              Page 6                        The Grapevine • November - December 2019                            877-892-5332

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